A PHOTO EFFECTS STUDIO. IN YOUR POCKET.
Your photos.
Unexpected.
A little film nostalgia. A different kind of light. A beautifully strange perspective. See what your photos could become.
Find your next lookFor iPhone · Coming soon
REAL PHOTOS. REAL EFFECTS.
Not a new photo. A new way to see it.
Every image here started with an ordinary photo. Every transformation was rendered with an actual Shift effect. No generated replacement scenes. Just a different point of view.
THE LOOKBOOK
Find your kind of different.
Soft or cinematic. Subtle or a little surreal. A few of our favorite ways to Shift.
Actual app renders. Settings chosen for each photo.
LESS FRICTION. MORE FEELING.
From camera roll to something yours.
- 01 /
Start with a photo.
A portrait, a faraway place, a moment you almost forgot. Open it in Shift.
- 02 /
Follow your eye.
Find an effect. Fine-tune the available controls, from film grain to colored studio lights.
- 03 /
Make it a keeper.
Layer a frame or a date stamp. Export at the photo’s original resolution with Shift Pro.
SHIFT / Classic NegativeLESS FRICTION. MORE FEELING.
Film with feeling.
Color, contrast and grain with a tactile, photographic character.
A FEW THINGS TO KNOW
Good questions.
Are these AI-generated images?
No. These examples are existing photos processed by Shift’s native effects. Some effects use on-device AI to understand subjects or geometry; they do not generate a replacement photograph.
Can I adjust the effects?
Yes. Adjustable effects have their own controls, alongside shared photo adjustments. You can also layer a film frame and customize a date stamp.
Does every effect suit every photo?
Not every combination. Facial and 3D portrait effects need a suitable face or subject. Film, color and many glass effects also work beautifully on scenes and landscapes.
What does Shift Pro include?
Full access to all filters and original-resolution exports. The current price and any eligible trial are shown in the app before you subscribe.
ONE PHOTO. MORE POSSIBILITIES.
Give it a Shift.
Shift for iPhone. Coming soon.